The ACNW Blog

Critical Non-Essentials: Building Brand Loyalty and Customer Retention

By Carmen Gigar What is the difference between short-term clients and clients for life? What is the key to building retention? Why is building relationships so imperative in today’s business environments? In today’s fast changing world, clients have so many options it is even more important to strengthen bonds and keep them coming back for…
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Raise Your Hand Marketing: How-To Get Engagement

By Stacy Spahle We all remember in school that if you wanted to participate, you raised your hand. It was a response to a question or perhaps to add to a discussion, but it was a part of a structured dialog format we learned early on in our lives. In today’s digital world, sometimes we…
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How a Little FUN Pays Big Dividends

How a Little FUN Pays Big Dividends  GUEST BLOGGER: Karen Callahan, Program Coordinator, ActionCOACH Foundation  Have you ever noticed how you always look forward to being with certain people? It’s usually because you feel comfortable with them, and they are just fun to be around. In life, that translates into more friends and better relationships….
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Abundance – Make it a Way of Life

By Carmen Gigar Defined as plentiful and having ample quantities of resources, abundance is a mindset that can affect how you respond to adversity. Focusing on abundance means you are engaged in activities that raise wealth for everyone you encounter. In business, abundance can be a creed to lift the lives of your employees, vendors,…
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Improving Conversion by Adjusting Your Processes

By Carmen Gigar What does it mean to adjust processes for better conversion?   Essentially, it’s about identifying the areas of your business that need improvement and making changes that will streamline and optimize those processes. Here are some strategies that Daniel Priestley recommends for adjusting processes to improve conversion:  The first step in adjusting processes…
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